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BYStudio Packaging Design Company Los Angeles
Measuring the value of design

Measuring The Value of Design

In these days of tightening budgets we see many businesses seeking to justify the expense of a brand or packaging redesign. The question that is often asked is how do you measure the value of design, or even better, the return on investment for a branding or packaging redesign...
Mobius Packaging Design Awards in LA

Creative Packaging Design From The Mobius Awards in Los Angeles

We were recently honored to be invited to judge the packaging design entries for the Mobius Awards in Los Angeles. Mobius Awards is one of the oldest international packaging design competitions in the world having been established in 1971. Each year the design competition...

Pantone Marsala – A New Addition to Your Packaging Design Color Palettes for 2015?

Drum roll, please … the Pantone color for 2015 is Pantone Marsala. Pantone, known to designers everywhere for their industry standard Pantone Matching System (PMS) used in print shops all over the world, has just released their color for 2015 – Marsala. Strikingly...